a baby sleeping with an elephant plush toy

GUND Stuffed Animals Review, A Century-Old Toy Brand

Do you love stuffed animals? If you love them, you might have heard about Gund - a century-old toy brand. Its cute and innovative design, as well as high-quality materials, has attracted millions of people. This article makes a review of Gund based on its history, quality, features, customer reviews, and uniqueness.

Gund's Brand History


Gund was founded by Adolf Gund, a German immigrant. Back then, it was called Gund Manufacturing Company which produced small toys and other novelties in the United States.


Jacob Swedlin, an employee who had worked in Gund for 16 years, purchased the company at the price of $1,500 after Adolf's retirement. He then brought his daughter Rita Swedlin Raiffe and her husband Herbert Raiffe in and turned the brand into a family business.


Until now, the company has been led by Bruce Raiffe, the third generation of the Raiffes. It went through some changes in 2015, but it will continue to provide people with soft and thoughtful toys as wonderful companions.

Gund product quality and features

Product quality:

  • Manufactured according to ISO 9001:2015 certified quality systems and AS9100D
  • Safe fabric that can be provided for both adults and children
  • Patented filling technology that revolutionizes the whole industry and provides you with the ultimate soft and comfortable touch
  • High-quality material that neither sheds nor fades easily

Product features:

  • Licensed characters from popular shows, movies, games and books, such as Disney, Hello Kitty and Toca Life
  • Interactive and educational plush that can stimulate children’s curiosity, creativity and learning while providing fun and comfort
  • Variety of sizes, colors, shapes and styles to suit different preferences and occasions
  • Animated plush that can move, talk, sing or light up
  • Personalized options such as embroidery, sound chips or messages
  • Seasonal and themed collections for holidays, birthdays, anniversaries and more

What consumers are saying about Gund

Most people gave positive comments on Gund online. The following are the different opinions of customers on their products.

Reviews.io review

People gave this company a rating of 4.2 out of five stars on REVIEWS.io.

a review from review

Amazon review

On Amazon, its award-winning product, Flappy the Elephant, received a perfect five-star rating from 89% of customers.

a review from amazon

Author review

As a mother with a daughter, I think Gund is a good choice. Its toys are child-friendly, from its designs to its materials. My best friend had bought a teddy bear for her one-year-old daughter. Her little one loved it and didn't even want to go to sleep without its companionship. The whole family is excited for their daughter to grow up with the lovely bear.

Are there any alternatives to Gund Stuffed Animals?

Gund is one of the best stuffed animal brands in the world. It has a history of over a hundred years, and its products are mainly designed for children. But if you are looking for something new and different, we recommend you with PlushThis. PlushThis is an emerging brand, focusing on providing stuffed toys with personality and creativity for young people. Its design incorporates different styles such as emo, goth, and Japanese style, and each has its own characteristic. They will continue to release novel and interesting plush toys, so you won't get bored. You can browse their products on Plushthis's official website. If you are a new user, there will also be a discount! Whether you want to buy it for yourself or give it to your close ones, Plushthis can meet your needs.

How Gund Stuffed Animals is different from other stuffed animal brands?

  • Centennial Brand Value
  • Licensed well-known product collections, such as Snuffles and Animated Plush.
  • Pioneering heritage with rich professional technical experience in sewing and filling
  • High-quality craftsmanship and convincing safety
  • Specific designs for children's various uses in their growth process


Are Gund stuffed animals made in the USA?

Gund integrates design, production, and sales. The company is based in Edison, New Jersey, the United States. Their products are mainly sold in the United States, Canada, Europe, Asia, and other places. In the 1980s, China became one of the main production places of Gund Stuffed toys.

Are Gund stuffed animals worth anything?

Gund stuffed toys are valuable. Their plush toy can not only be your lovely companions, but some limited edition toys can also be your delicated collectibles. Gund's products span more than a century and are surely one of the necessary collections for plushies collectors.

Can you wash Gund stuffed animals?

All fabrics used by Gund have been tested by professional institutions and are machine washable. Their materials are sewn meticulously and will not easily shed after washing machine. It is essential to clean your stuffed animals regularly to avoid bacteria.

Where to buy Gund stuffed animals in Canada?

There are several offline stores where you can buy Gund plush toys in Canada. They are:
Toys R Us Canada: It is a Canadian toy chain store. Its headquarters are located in Concord, Ontario. And there are 81 stores in Canada. They sell multiple brands of toys, including Gund.
Walmart Canada: It is a Canadian retail company and a subsidiary of Walmart, a multinational retail group headquartered in the United States. Its headquarters are located in Mississauga, Ontario and they operate over 400 stores in communities across the country.
Mastermind Toys: It is a Canadian chain of toy stores. It's one of the largest specialty toy and children's book retailers in Canada. It is based in Scarborough, Toronto, Ontario, and operates 68 stores across Canada.


Gund upholds a firm belief in using high-quality materials, ensuring durability, softness, and overall comfort for its products. Its craftsmanship is among the best in the toy industry. They provide a variety of designs to meet different preferences, bringing joy and comfort to customers. Besides Gund, PlushThis is another brand worth mentioning. They used AI as an important part of the entire production, providing a series of high-quality, soft, durable, and attractive products for people. Consider PlushThis for another pleasant plush toy experience.

Back to blog

Leave a comment

Please note, comments need to be approved before they are published.